Archive for the ‘Campaign’ Category

-Edition spécial –

Posted: July 27, 2011 in Advertising, Campaign
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Hello all,

hope you are enjoying your holidays, I’ve just received this from a friend on twitter. A brand called Melissa has realized a new campaign. The power of love made of 350,000 post-it and  5 months.

Hello everyone, just a little video about my region and the famous music from the band Innacrisis. I used to work in Verbier during the winter season and I could tell that’s a place to be.

If you want to find more infos about Verbier otherwise enjoy the video.



Certainly you may have seen this one. Another funny story of lego which shows a desperate man missing lego pieces. Apparently it takes few minutes to make click ! that’s  true but how long to make this video ?

It’s a google campaign which made by googlejapan. Let’s see how the japanese guys spent 90 hours to cross america!

Hangman by Burak Kaynak

Posted: February 19, 2011 in Campaign
Tags: ,

Every smoker knows the word, but they just can’t st_p.

Burak Kaynak, the Turkish art director, shows you the simplest truth by this stop motion video.

Levi’s is one of the firms more involved or concerned with maintaining the environment and moderate consumption. Thus far has surprised not only with its new line of jeans ‘Less Water’, also by the accompanying advertising campaign.
This new line of organic jeans have been developed with 28% less water than they need for normal jeans and even reaching 96% in some models, so the firm will produce about a million and a half of pants for next spring, and it is estimated that the savings will be about 16 million liters of water.
But to launch this new line Water Less, signature Levi’s has had to undertake a study dating from 2007 in which he analyzed the resources required to produce their traditional model 501, and concluded that during the entire life cycle of these pants will spend about 3,480 liters of water.
In this new collection jeans ecological per 41.6 liters of water saving.Furthermore, the elimination of water in the process, you get a fabric as strong but soft to the touch and light weight.
Ultimately Levi’s plans to adopt the waterless system for all your jeans, and as has been reported, intends shortly to help people with more problems to access it with all the liters of water to be saved from now on with the adoption of this new process.
Do not miss the video that launched Levi’s for this purpose.